Reader Demographics | 2010 Editorial Calendar | Feature Supplements | Submission Policy | Advertising Opportunities | Holiday Gift Guide | Special Features | Contacts | TDmonthly

• Trend Reporting
• Commentary
• Reviews

Relying heavily on the expertise of long-time toy industry leaders, TDmonthly Magazine has been able to tailor its comprehensive, un-subsidized editorial coverage of this rapidly changing industry, bringing to its readers the vital information they need to stay on top of their game.

TDmonthly Magazine offers:

• Informative Feature Articles
• Product Reviews
• Product Showcases
• Retailer Surveys
  And Much More!

Benefiting from its paperless publishing format, TDmonthly Magazine is able to be the first to provide the most current news and new product releases for the toy industry.

In addition, TDmonthly Magazine features other regular departments that are exclusive to the site:

• Cool Company: A bio on an interesting toy company
• Retailer Spotlight: Interviews with successful retail business owners, sharing their insight and advice
• Mom’s Perspective: Mothers give their uncensored opinions about toys
• Homeschoolers Roundtable: Homeschooling moms test out toys and educational products on their homeschooled kids.
• Products in Motion: TDmonthly editorial demonstrate the latest toys as well as interview manufacturers on their new products.

Supplemental features on TDmonthly Magazine include the ToyShow™ Preview and Highlights, an indispensable resource for retailer subscribers searching for the latest product offerings in their specific categories of interest. TDmonthly Magazine’s newest research tool—the Product Review section—informs retailers of the most recent product releases for the toy, hobby, game and gift industry.

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Current Circulation Statistics

Distribution Format

1) Electronic Publishing Services™
Monthly Subscribers = 14,600+[?]

2) World Wide Web: www.tdmonthly.com
Unique Monthly Online Readers = 91,400+

(Click to see a partial list of our 14,600+ registered retailers[?].)

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January

· American International Toy Fair Preview
· Innovations of 2009
· Books and Comics
· DVDs
· Halloween Products

Ad Space Closes: December 11
Ad Materials Due: December 18

February

· American International Toy Fair On-site Updates
· Arts and Crafts
· CDs and Musical Toys

Ad Space Closes: January 8
Ad Materials Due: January 15

March

· American International Toy Fair Highlights & Videos
· Wooden Toys
· Games

Ad Space Closes: February 12
Ad Materials Due: February 19

April

· Western States Toy & Hobby Show Highlights & Videos
· Outdoors Toys/Sporting Goods/Balls
· Ride-Ons
· Costumes/Apparel

Ad Space Closes: March 12
Ad Materials Due: March 19

May

· Holiday Preview Issue
· Infant and Toddler/Preschool
· Travel Toys
· Bath and Water Toys

Ad Space Closes: April 9
Ad Materials Due: April 16

June

· ASTRA Marketplace & Academy Preview
· Holiday Preview Issue
· Construction Toys
· Activity Kits/Play Sets/Creative Activities
· Licensed Goods

Ad Space Closes: May 14
Ad Materials Due: May 21

July

· ASTRA Marketplace & Academy Highlights & Videos
· Holiday Preview Issue
· Plush and Puppets
· Dolls
· Furniture and Play Houses

Ad Space Closes: June 11
Ad Materials Due: June 18

August

· California Gift Show Highlights
· Get Ready to Order Issue
· Puzzles
· Electronics
· Gifts

Ad Space Closes: July 9
Ad Materials Due: July 16

September

· Get Ready to Order Issue
· Action Figures
· Die-Cast
· Collectibles

Ad Space Closes: August 13
Ad Materials Due: August 20

October

· Science and Nature Toys
· Card Games
· Candy/Food/Novelties

Ad Space Closes: September 10
Ad Materials Due: September 17

November

· Fall Toy Preview Highlights
· Holiday Roundup
· Jewelry and Accessories
· Tween Market
· Personalized Products/Special Keepsakes

Ad Space Closes: October 8
Ad Materials Due: October 15

December

· Toy Fair Preview Articles
· 2009 Summary
· Hobby Products (Trains, Models, R/C Toys)
· Flying Toys/Aircraft
· School Supplies and Educational Products

Ad Space Closes: November 12
Ad Materials Due: November 19

PLEASE NOTE: TDMONTHLY'S EDITORIAL CALENDAR IS SUBJECT TO CHANGE WITHOUT NOTICE. PLEASE EMAIL ANY QUESTIONS OR COMMENTS ABOUT THE SCHEDULE TO ADVERT2@TOYDIRECTORY.COM.

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TDmonthly Magazine provides industry-leading content through comprehensive feature sections that educate and inform its readers while providing the most accurate and up-to-date news and information.

TDmonthly Magazine Features include:

• Bestselling Trend Analysis
• The Toy Buzz
• Children’s Literature
• Mom’s Perspective
• Retailer Spotlight
  And Much More!

TOYSHOW™ PREVIEW & HIGHLIGHTS

This supplemental feature of the TDmonthly Magazine has become an indispensable resource for retailer subscribers searching for the latest product offerings in their specific categories of interest.
Manufacturers, distributors, publishers and wholesalers have adopted the ToyShow™ Preview & Highlights page as an integral part of their yearly marketing strategies.

PRODUCT REVIEW

This feature supplement of the TDmonthly Magazine is the latest resource offering for retailers looking to educate themselves on the newest product releases for the toy, hobby, game and gift industry.
Thanks to the paperless publication of the magazine, TDmonthly Magazine is often the first trade publication to present new products to the industry.

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Product Review

To submit new products for review in the TDmonthly Magazine Review Supplement, please provide the following information for consideration:

1) Complete working product sample
2) Associated media (press material)
3) Estimated date of public release
4) Suggested retail price
5) Digital media including product images for print
6) Check for $150 made payable to ToyDirectory.com, Inc.

Mail submissions C/O Product Review Department*

Editorial Consideration

Unsolicited editorial submissions can be sent to the Editorial Assignments Desk for possible inclusion in the magazine during the course of the calendar year. All submissions must include the following:

1) Complete working product sample
2) Applicable press material
3) Company contact information for follow-up
4) Digital media including product images for print

Mail submissions to C/O Assignments Department*

Press Releases

Official press releases from manufacturers, PR firms, marketing or distribution staff should be submitted to the following recipients:

Mail submissions to C/O Editorial Department*

Graphics & Images

Manufacturers and PR Reps may directly submit images for publication to TDmonthly Magazine in the following formats: JPEG, GIF or TIFF
All images must be submitted through the following channels:

Electronic - pressr2@toydirectory.com
USPS submissions C/O Programming Department*

Images must be accompanied by the following information:

1) Sender’s contact information
2) Exact description of image
3) “Permission to use” statement
4) Intended use description

*Note – Submitting entity is responsible for all associated shipping costs. Products will not be returned unless accompanied by appropriate return shipping information and pre-paid shipping material. Submission of material does not guarantee inclusion in the TDmonthly Magazine publication.

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TDmonthly Magazine has 14,600+ registered retailers[?] and 91,400 + unique monthly readers, with several affordable ways to get you in touch with them.

Skyscraper Advertisements

Our banner ads are guaranteed to receive a minimum of 6,500 impressions a month. The ads link to your Web page or to a ToyShow Preview and Highlights page.
Max File Size Allowed - 25K

Sponsor Ads (450x75) Static

Sponsorship

Utilizing every aspect of our site, TDmonthly Magazine sponsors get maximum exposure, including an e-mail broadcast to all 14,600+[?] of our members.

ToyShow™ Preview & Highlights

The ToyShow Preview and Highlights page consists of four product images, a company bio, and a description of your products

Wholesale Buyer's Guide

The TDmonthly Wholesale Buyer's Guide is a Mailer program involving a collection of one-page flyers, each representing and promoting a different manufacturing company's products, to be mailed out to TOYDIRECTORY's most currently active retailers.

E-mail Broadcast System

Our most popular service, this highly targeted communication gets your product news into the right retailers’ hands. We comb our database to find retailers who have asked us for information on products in your category, then send them a custom e-mail announcement.
Max File Size Allowed - 75K

E-Mail Broadcasting
Plain Text	$0.19	per E-mail
HTML (Including Images)	$0.29	per E-mail

Call us! 1-888-869-6381
Or:
Send media by email to advert2@toydirectory.com

Or: mail in a pc compatible, digital format to:

Attn: TDmonthly Advertising Dept.
ToyDirectory.com, Inc.
12340 Santa Monica Blvd. Suite 226
Los Angeles, CA 90025

* Skyscraper Advertisements are guaranteed 6,500 impressions per month. Prices are subject to change without notice.

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Here’s what you can get:

1. Product spot included in the appropriate list by category
2. 60-word write-up
3. Product image
4. 4 months exposure on TDmonthly Magazine
   The Holiday Gift Guide is featured from October 2008 through January 2009
5. Skyscraper Ad

Holiday Gift Guide Rates

Choose from one of the following Holiday Gift Guide Package Options below:

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TDmonthly Magazine offers a strong family of resources to meet the ever-changing marketing needs of a growing company. Each of the following services will achieve a specific goal for the marketing strategy. Oftentimes, a combination of these services will provide the greatest return for the investment.

1) Newsletter Sponsor – A high-impact service to build brand identity among the entire subscriber network. Manufacturers can showcase their brand and corporate identity through embedded banner ads at the top and bottom of the broadcast newsletter. Starting at $1,500.00 per broadcast.

2) Subscriber Ecast System – Target retailer subscribers according to their categories of interest through the permission-based e-mail broadcast services of ToyDirectory. Choose the best categories and send just those retailers the latest press releases, product info or recall notices. (Call for price and availability)

3) Full Site Sponsor – Benefit from all the TDmonthly Magazine and ToyDirectory Services with this all-inclusive service package that includes sponsor banners on TDmonthly Magazine and Toydirectory Websites & newsletter, 30-day skyscraper ads and much more! (Starting at $8950.00 per month)

Skyscraper Banner Advertisment In Rotation (Not Actual Size)

Sponsor Banner Advertisment Static (Not Actual Size)

Sponsor Banner Advertisment Static (Actual Size)

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Reader Demographics | 2010 Editorial Calendar | Feature Supplements | Submission Policy | Advertising Opportunities | Holiday Gift Guide | Special Features | Contacts | TDmonthly

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